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	<title>Mark Shilensky... the Marketing Bum &#187; Information Products</title>
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	<description>Inside Secrets from a Top Internet &#38; Seminar Marketer</description>
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		<title>The Ease of Product Creation&#8230;</title>
		<link>http://marketingbum.com/marketing-strategies/product-marketing/the-ease-of-product-creation/</link>
		<comments>http://marketingbum.com/marketing-strategies/product-marketing/the-ease-of-product-creation/#comments</comments>
		<pubDate>Tue, 08 Jun 2010 16:32:30 +0000</pubDate>
		<dc:creator>Mark Shilensky</dc:creator>
				<category><![CDATA[Featured]]></category>
		<category><![CDATA[Information Products]]></category>
		<category><![CDATA[Product Marketing]]></category>
		<category><![CDATA[Info Product Creation]]></category>
		<category><![CDATA[Nicheology]]></category>

		<guid isPermaLink="false">http://marketingbum.com/?p=246</guid>
		<description><![CDATA[I&#8217;ve been in Internet Marketing for almost 10 years and it has been an exciting and fulfilling adventure.  Over that time, I&#8217;ve build up thousands of websites, created hundreds of ebooks and other information products, consulted with hundreds of businesses and and attended more live conferences than I can count.
When I first started out in [...]]]></description>
			<content:encoded><![CDATA[<p>I&#8217;ve been in Internet Marketing for almost 10 years and it has been an exciting and fulfilling adventure.  Over that time, I&#8217;ve build up thousands of websites, created hundreds of ebooks and other information products, consulted with hundreds of businesses and and attended more live conferences than I can count.</p>
<p>When I first started out in this arena, everyone was talking about creating niche products, so that&#8217;s what I did.  I created ebooks on weight loss, dog training, fishing, RC cars, paintball, advertising, marketing, poker, and many, many others.</p>
<p>After a few years, of spending time creating products, I was introduced to something called PLR (Private Label Rights).  This is where you purchase the rights to a product that someone else has created and you get to put your name on it and customize it to your audience.  About 6 years ago, I joined a website called <a href="http://www.budurl.com/nicheologyplr" target="_self">Nicheology</a>.<span id="more-246"></span></p>
<p><a href="http://www.budurl.com/nicheologyplr" target="_self">Nicheology</a> was a monthly membership site that provided fresh unique products each month, along with keyword research, sales letters, and even lists of niche affiliate programs to join and promote to your customers.  Essentially it took a lot of the work out of creating new product.  The best part of this is that membership was very limited, and the doors to this program were closed for a long time.</p>
<p>Jump forward to today, <a href="http://www.budurl.com/nicheologyplr" target="_self">Nicheology.com</a> is no longer just a PLR source.  Paul Evans, the owner and one of my mastermind partners has added on a huge library of training and information to help you become a profitable internet marketer.  You also get coaching, tutorials, templates, and much, much more.</p>
<p>Well, today at 12 noon CST, Paul is re-opening the doors of <a href="http://www.budurl.com/nicheologyplr" target="_self">Nicheology</a> for only 48 hours, to allow in new members.  Then, at 12 noon CST on Thursday, the doors are going to slam shut again.  You don&#8217;t want to miss out on this opportunity to get a lifetime of internet marketing training right at your fingertips.</p>
<p>If all you do is learn the step-by-step system that Paul teaches, so that you can generate a new profit producing product every two weeks, just working 30 minutes a day, you&#8217;ll have 15 brand new products of your own to market and make money from by the end of this year.</p>
<p>Now, I know that you hear a lot of hype on the internet about different programs, trainings, and membership sites that promise all sorts of things.  Let me tell you, I would not have been a paying member of <a href="http://www,budurl.com/nicheologyplr" target="_self">Nicheology</a> for almost 6 years myself, if it wasn&#8217;t worth the investment.  I&#8217;ve easily made back a hundred times my investment since I&#8217;ve joined.</p>
<p>So, <a href="http://www.budurl.com/nicheologyplr" target="_self"><strong>CLICK HERE to get access to Nicheology right now</strong></a>!  If it is before 12 noon CST on Tuesday June 8th, then you can join the waiting list.  But after 12 noon CST on Thursday, June 10th, the doors are going to be closed, so DON&#8217;T MISS OUT!!</p>
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		<title>Simple Information Product Formula</title>
		<link>http://marketingbum.com/marketing-strategies/internet-marketing/simple-information-product-formula/</link>
		<comments>http://marketingbum.com/marketing-strategies/internet-marketing/simple-information-product-formula/#comments</comments>
		<pubDate>Fri, 28 Aug 2009 17:27:07 +0000</pubDate>
		<dc:creator>Mark Shilensky</dc:creator>
				<category><![CDATA[Information Products]]></category>
		<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Product Marketing]]></category>
		<category><![CDATA[Product Creation]]></category>
		<category><![CDATA[Recording]]></category>
		<category><![CDATA[Transcription]]></category>

		<guid isPermaLink="false">http://marketingbum.com/?p=230</guid>
		<description><![CDATA[Have you ever wondered how people are able to generate so many products, or are able to put out products very quickly?  Well, take a look at this &#8220;Super Simple Product Creation Formula&#8221;
Super Simple Product Creation Formula

Survey &#8211; Survey your readers, members, list and see what information in your niche they are looking for
Analyze &#8211; [...]]]></description>
			<content:encoded><![CDATA[<p>Have you ever wondered how people are able to generate so many products, or are able to put out products very quickly?  Well, take a look at this &#8220;Super Simple Product Creation Formula&#8221;</p>
<h4>Super Simple Product Creation Formula</h4>
<ol>
<li><strong>Survey</strong> &#8211; Survey your readers, members, list and see what information in your niche they are looking for</li>
<li><strong>Analyze</strong> &#8211; Analyze the results of the survey to identify the biggest problem or need that your audience has</li>
<li><strong>Organize</strong> &#8211; Think about some specific points or sub-topics that you want to cover in your information product and organize them into a series of questions or a list of bullet points</li>
<li><strong>Record</strong> &#8211; Recording is the easiest and fastest way to create product, get on the phone (using a teleconference bridge like <a href="http://www.ProConferenceCall.com" target="_blank">ProConferenceCall.com</a> which has a free 30 day trial) record the call either just by yourself or for Q&amp;A format, get someone you know to interview you and ask the questions.</li>
<li><strong>Transcribe</strong> &#8211; Take the recordings that you&#8217;ve made and have them transcribed into a text document that you can have edited and converted into eBook format</li>
<li><strong>Packaging</strong> &#8211; Take the transcribed audio from step #4, the finished eBook from step #5, and maybe add a video or camtasia recording if appropriate and package it up as a complete multi-media training program.</li>
</ol>
<p>This Super Simple Product Creation Formula is one of the tools that I use with my clients all the time to get them unstuck and moving with their info-product creation.</p>
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